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Protective Life Names Doyle Williams Senior Vice President, Distribution Companies

July 6, 2020

Libet Anderson promoted to President of ProEquities, Inc.

Doyle Williams, SVP Distribution Companies, Protective (Photo: Business Wire)

Doyle Williams, SVP Distribution Companies, Protective (Photo: Business Wire)

BIRMINGHAM, Ala.--(BUSINESS WIRE)-- Protective Life Corporation (Protective), a wholly owned U.S. subsidiary of Dai-ichi Life Holdings, Inc. (TSE:8750), is pleased to announce that Doyle Williams has joined the company as Senior Vice President, Distribution Companies, effective July 6. In this position, Williams will have management responsibilities for Protective’s three distribution companies: ProEquities, Inc., Protective Distributors and First Protective Insurance Group.

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Libet Anderson, who has over 30 years of financial services experience and currently serves as Interim President, ProEquities, will be promoted to President, ProEquities, and will assume responsibility for the company’s business performance.

Anderson, along with Brad Mendenhall, Vice President, Managing Director of Protective Distributors, and Eric Miller, President of First Protective Insurance Group, will report directly to Williams.

“Collectively, Protective’s Distribution Companies play an important role in advancing our efforts to enable the advisors we serve help their clients achieve financial security,” said Aaron Seurkamp, President, Retirement Division, Protective. “Doyle’s deep industry experience will be invaluable as we continue solving customer needs. Under Libet’s leadership, we are confident we will continue to succeed in supporting and growing the businesses of our financial advisors across the country. We are excited about our future.”

Williams is a 40-year veteran of the financial services industry with deep experience in corporate strategy, distribution planning and digital enablement in the insurance and investment management sector and functional expertise in marketing, sales and business development. He most recently served as the Chief Enterprise Strategy Consultant for COUNTRY Financial Group, and he has served on the board of directors of organizations ranging from technology start-ups in data analytics to healthcare and educational institutions and several financial services industry associations. Williams currently is a LIMRA, LOMA and LL Global board member.

Libet Anderson, President, ProEquities (Photo: Business Wire)

Libet Anderson, President, ProEquities (Photo: Business Wire)

Anderson joined ProEquities, Inc. in 2016 to serve as Vice President and Managing Director of Advisory and Planning. Previously, she was a Director at Edward Jones, where she led the rollout of the firm’s first advisor-directed, fee-based program. Before that, she served as Chief Executive Officer of Sterne Agee Asset Management, leading the firm’s marketing and sales functions, while also focusing on growing its wealth management platform. In addition to her leadership within the company, Anderson is a board member for the Investments & Wealth Institute, as well as Magic Moments, a wish-granting organization focused on helping children in Alabama with chronic illnesses. Anderson’s promotion will become effective July 6.

About Protective Life Corporation

Protective Life Corporation (Protective) provides financial services through the production, distribution and administration of insurance and investment products throughout the U.S. Protective traces its roots to its flagship company, Protective Life Insurance Company – founded in 1907. Throughout its more than 110-year history, Protective’s growth and success can be largely attributed to its ongoing commitment to serving people and doing the right thing – for its employees, distributors, and most importantly, its customers. Protective’s home office is located in Birmingham, Alabama, and its 3,000+ employees are located in offices across the United States. As of December 31, 2019, Protective had assets of approximately $121 billion. Protective Life Corporation is a wholly owned subsidiary of Dai-ichi Life Holdings, Inc. (TSE:8750). For more information about Protective, please visit

About ProEquities, Inc.

Founded in 1985, ProEquities, member FINRA/SIPC, is a RIA and a broker/dealer. Headquartered in Birmingham, Alabama, this wholly owned subsidiary of Protective Life Corporation supports more than 600 independent advisors nationwide with $17 billion in client assets as of December 31, 2019, as investment advisor representatives and registered representatives, as well as financial advisors who work through hybrid service models. For more information on ProEquities, please visit

About Dai-ichi Life Holdings, Inc.

Dai-ichi Life Holdings, Inc. (TSE:8750) is the second largest private life insurance company in Japan as measured by totals assets as of March 31, 2020. Founded on September 15, 1902, Dai-ichi was the oldest mutual insurance company in Japan until it was demutualized and listed on the Tokyo Stock Exchange on April 1, 2010. As of March 31, 2020, total consolidated assets were ¥60.0 trillion ($548.0 billion). Based in Tokyo, Dai-ichi has over 65,000 employees across Japan, Australia, Vietnam, Cambodia, India, Indonesia, Thailand, Myanmar and the United States. For more information about Dai-ichi, please visit

Media Contact:
Brittnie Bordonaro
Corporate Communications
(205) 268-8611

Source: Protective Life Corporation

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